Negative Reviews

What Lawyers Can Do About Negative Reviews

Part One: Negative Reviews on Facebook and Google Practicing law is providing a professional service, and thus law firms benefit from online reviews. However, opening yourself and your law firm up to receiving reviews doesn’t just allow for positive news. Receiving negative feedback can be devastating, as these reviews are often left flippantly, sometimes even…

editorial calendar

Five Tips For Creating The Best Editorial Calendar

Content marketing is a hugely successful marketing strategy that uses the production of quality content to increase organic search engine rankings. The centerpiece of a content marketing strategy is an editorial calendar. Without an effective and well thought out editorial calendar, your content marketing will likely fall apart. Here are five tips for creating the best editorial for your content marketing.

News Scraping

News Scraping and Your Content Marketing Strategy

Content marketing is a great way to promote your law firm and obtain new leads. By creating engaging and informative content, law firms can increase their website traffic and encourage more conversions from users. One of the newest tactics used by content marketers is news scraping, and savvy law firms looking for a competitive edge should consider adding it to their marketing strategy.

Building Backlinks

Building Backlinks

Building backlinks to your law firm website is an extremely detailed process that is very time-consuming. If you are practicing law, chances are you won’t have time to undertake a meaningful analysis or to engage in outreach to acquire links. That’s where we come in – the legal marketing experts of Stacey E. Burke, P.C. handle effective link building strategies for lawyers across the country.

List your law firm

Three Places To List Your Law Firm That You Haven’t Thought Of

To help your website show up in search results, you can undertake a number of search engine optimization strategies, but a great place to start is to list your website on numerous online directories. This can include lawyer directories like Avvo, Google My Business, social media platforms, the Yellow Pages online, and many more. If you’re ready to start listing your law firm, that’s great, but don’t forget these three online law firm listings that you likely haven’t thought of.

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