For many law firms, getting started on social media may seem like a piece of cake. All you need is a few photos and ideas for content to start posting, right? Unfortunately, a few photos and fun ideas don’t make for a long-term strategy or a strong presence on social media. Having a strong brand identity that reflects your firm’s values and showcases the applicable practice areas effectively is what will make your law practice stand out from the crowd. This can be accomplished by finding out the proper voice and tone your firm should use on social media.
Tag: brand standards
Your law firm has updated all of its digital assets, you’re posting regularly on social media channels, adding content to the website once a week, and scheduling your Q2 e-newsletter to go out. Now what should you do in terms of marketing?? Below are four innovative ways to market your law firm you may not have tried… yet.
The development and implementation of a company-wide email signature appears to be simple, but is surprisingly complex. No matter how detailed the coding process, something always can (and will) go wrong.
Email signatures help set the tone for your business and can reflect a great degree of professionalism – until they don’t.