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How a Competitive Analysis Can Benefit Your Law Firm Marketing Efforts

When it comes to marketing, being aware of your competitors is one of the most important aspects to any analysis. With overlapping practice areas and many firms operating within major metropolitan areas, understanding how to put together a comprehensive competitive analysis can give law firms the upper hand when it comes to strategizing their overall marketing efforts and beating out the competition.

law firm digital marketing

How To Get Your Law Firm Digital Marketing Ready For The New Year

As we approach the end of a calendar year, law firm management is reviewing the past 12 months to see how far your law firm has progressed toward its goals along with how important metrics are trending year-over-year. Since having a good looking, properly functional, optimized law firm website is imperative for business success, part…