Since we can’t speak at live events or network in person, online authority marketing is more important now than ever before. People who decide to market their authority invest in what appears in digital search results for their name, their firm name, and their specific areas of expertise. When the results of a web search position you and your firm as experts in your practice areas and geographic locations, your authority or credibility rises.
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How To Prepare Your Law Firm For Virtual Legal Events
While many aspects of virtual events remain similar to in-person ones, there are important differences for which to plan. Understanding how to properly prepare your law firm for a virtual legal event will make the entire process run more smoothly.