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Marketing Tips for Lawyers

I started Stacey E. Burke, P.C. (SEBPC) in 2010, to establish my own entity even though I was still working full time for another law firm. I used SEBPC primarily to write digitally optimized copy for law firms in practice areas that were non-competitive with my employer. At that time, my favorite part of digital marketing was writing copy. I have a public relations journalism background and enjoyed getting to write copy beyond legal pleadings and correspondence, which also did not require a litany of legal citations.