Your clients, your employees, your competitors, and really the rest of the world now spend a significant portion of each day browsing and engaging on various social media platforms. Gone are the days when simply having a profile and being (barely) present on certain networks will suffice for a business.
In order to compete in the digital legal world, lawyers and law firms must be meaningfully present and active on their social media channels. The key social media platforms law firms should be concerned with are Facebook, Twitter, LinkedIn, and YouTube. Many law firms are incorporating Instagram into their social media marketing efforts as well.