No matter what type of practice you have or the size of your law firm, welcoming a new client in a meaningful way remains important. Kicking off someone’s first experience with your business provides an excellent opportunity to showcase your customer service and start things off on the right foot. The initial welcome can help keep client expectations reasonable and build the trust and confidence that you need to succeed.
The welcome message is critical — it is one of the single...
If you’ve been living under a rock lately and haven’t heard of podcasts (think hybrid of broadcast and iPod) you’re missing out on a major value-added vehicle here. A podcast is an audio show, usually made up of a series of episodes, which can be downloaded from a computer, smartphone or Mp3 player.
Anyone with a computer and Internet connection can create and circulate a podcast. Listeners are able to subscribe to podcasts, download them and then listen at their...