Nine months ago, you most likely started 2018 fired up, with optimism and goals. Now that the fourth quarter is about to arrive, it’s probably obvious whether or not your law firm is meeting the goals you set. But it’s not just about this year – in addition to ensuring a positive end to 2018, a strong fourth quarter places your firm on the right path for next year. Here are a few expert tips you should consider during the remainder of 2018.
When it comes to video marketing, most of us think of the short video clips we’ve seen on Facebook that are anywhere from 30 seconds to two minutes long. This comes from the notion that because we have supposed short attention spans the videos we create and post should be kept short in order to encourage more engagement and gain views. This might’ve been the case not long ago, research is showing an increasing trend of longer form video content.
Stacey E. Burke