With nearly all public gatherings canceled and many of us staying indoors, more and more of us are increasing our online usage, including watching videos on YouTube and connecting with friends on social media channels like Facebook and Instagram. The Internet has seen incredible, sudden growth in traffic during the COVID-19 pandemic – including total…
Month: April 2020
How to Give Your Website Personality
Law firm websites can fall into a bit of a rut, remaining devoid of any meaningful personality to reflect the identity of the firm. While law firms are looking to portray a professional demeanor, that doesn’t mean their website designs have to be plain. Injecting your website with some personality is a great way to…
Tips for Effective Content Marketing for Law Firms
Content marketing involves creating content in various forms – blogs, videos, and graphics – that generate interest in your law firm. Professional services consumers are savvy enough to research a business before considering it as a provider of services. Consumers are attracted to engaging content that’s relatable; and, when readers connect with your content on…
Digital Marketing Spring Cleaning During Quarantine
There is nothing like a quarantine to force us into cleaning and organizing. Like most people who now find themselves working from home, you may be reviewing a lengthy home improvement task list you keep tucked away for rainy days. As social distancing and shelter-in-place orders proliferate across the nation, you can also take advantage…
Custom Zoom Backgrounds for Lawyers
As we continue to practice social distancing, Zoom meetings have become a go-to method of conducting client meetings, mediations, depositions and even hearings. If your law firm is utilizing video conferencing to conduct business during this time, we’re here to help create a professional background for you. Utilizing your law firm’s logo and branding, we…