Last week I attended a two-day, advanced Needles training in New Orleans. Needles is a law firm case management software that has been on the market for 30 years, and is used by thousands of firms around the country. If you’ve never heard of Needles, here are four important things Needles can (or cannot) do for your law firm.
Month: March 2014
Are you struggling to find the time to update your firm’s Twitter, Facebook, LinkedIn, and Google+ pages? Here are the top apps and tools I use that help streamline and speed up my day-to-day social media tasks.
I speak to lawyers I know and lawyers that cold call me for advice almost every single day. Here are the five most common questions I receive about legal marketing.
This week’s post is specifically for you, legal vendors. I answer a lot of B2B marketing questions from law firms looking to market to other firms. There are a variety of “expert” opinions available on the Internet concerning whether social media marketing works in the B2B arena. I’ll save you the searching and anticipation: It does. I get new cases for firms using social media. Period.
Most law firms have websites, and most track their website analytics. If you do not, stop reading right now, and have the person in charge of your website immediately add Google Analytics. It is hard to measure the effectiveness of your law firm website without set benchmarks to compare it against in your industry. So, what are the legal industry standards for good website activity?